VEO camera

Video match analysis partnership launched

Northumberland FA has joined forces with technology company VEO

Northumberland  FA has joined forces with a global sports technology company to bring affordable video analysis to local grassroots clubs.


 Copenhagen-based Veo Technologies have developed the hardware and software to film matches automatically, using a dual lense 4K camera and artificial intelligence, removing the need for a camera operator.


The software behind the camera provides extensive in-depth analysis that until now may have been out of the reach of grassroots clubs.


The partnership with VEO will see the use of the revolutionary technology promoted by Northumberland FA to local clubs, who can benefit from a £100 discount on the cost of the equipment under the arrangement. 


Northumberland FA’s Acting Chief Executive, Andrew Rose-Cook, said: “We know from speaking to our local clubs and coaches that training and match analysis is becoming increasingly important. New technology like this from VEO brings it into the reach of grassroots football, boosting the experience for players and coaches across the game.


“This is a great opportunity for clubs to get their hands on the latest technology and we’re excited to be entering into this partnership.”


UK Market Manager, Oli Perkins said “We are delighted to have partnered with such a forward-thinking  FA as Northumberland. There is a clear hunger for our technology in the North East with many clubs and colleges having already purchased their camera for the 20/21 season. 


“With Northumberland being a real hot-bed for footballing talent, we can’t wait to see how our technology can help develop coaches and players alike”


Veo’s online dashboard sews footage together to create post-match highlights, and allows coaches to review goals and key moments, and share their learning.


The panoramic lens means all the action on the pitch is recorded – and with a 5 hour battery life and weighing under 1kg, the equipment is easy to transport, set up and use both home and away.


To take advantage of the Northumberland FA discount, contact Marketing and Communications Officer Helen Beales on 07458 043680 or email


Click here to find out more about VEO.